Virtual and Augmented Reality (AR) usually go hand in hand as a technology pack, but the truth is that they are two different technologies and have their own separate markets. Nowadays Augmented Reality is developing fast thanks to the mix of virtual and real world it provides.
Let’s take a look at some facts to see the real scope of Augmented Reality:
6.- According to ISACA survey, 73% of Americans stated they knew about the Internet of Things (IoT) and AR markets. This represents a decline of 10% with respect to 2015, suggesting that maybe these markets are becoming more confusing as there are more and more devices. However, 40 million Americans will engage with some form of augmented reality at least monthly in 2017. That’s up 30.2% year-on-year.
7.- Results of the same survey reveal that 60% to 70% of consumers see clear benefits in using AR and IoT devices in their daily life and at work. In daily life, 69% believed that the tech could help them learn new skills, 62% saw shopping benefits, and 62% saw healthcare benefits.
If you want to know more about the AR market, you can find information about the study on Mobile Augmented Reality Market hereand if you want to know more about how Seabery develops AR solutions, you can do it here.
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